Program Recaps

Minnesota Program Recap: Personal Branding – Differentiating Yourself in Today’s Legal Landscape by Building a Strong Personal Brand with Stefanie Marrone

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The Minnesota Local Group hosted a program focused on personal branding. On June 21, 2023, Stefanie Marrone, Fractional Marketing Director and Social Media, Marketing and Business Development Strategist, shared her expertise and guided participants through actionable steps to establish and amplify your personal brand. Program Takeaways “You are your brand, no matter what your current …

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Annual Conference Recap: Minnesota Members Share Takeaways from LMA23

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In April, LMA Members gathered in Hollywood, FL for LMA23 Amplify Your Impact. This year’s annual conference brought legal marketers together to network and learn from industry speakers, panelists, and partners. Three local MN members stepped up to share the insights they walked away with following the conference. Hear from Ashley Vetter, Business Development Manager at Stinson …

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Minnesota Program Recap: Driving Revenue Through Advanced Collaboration

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Award-winning business development consultant and Founder of EM Consulting Merry Neitlich joined LMA Minnesota for a virtual program entitled: “Driving Revenue Through Advanced Collaboration.” Neitlich focused her presentation on 1) why now is the time for attorneys to leverage legal operations principles to help clients develop efficiencies and better predictability, and 2) how business development professionals are uniquely positioned to prompt attorneys to act on these opportunities.

Minnesota Program Recap: Forging Ahead: Making the Most of Events in a Post-Pandemic World with GrowthPlay

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Authored by: McKenna Taylor, LMA Minnesota Programming Director On Thursday, May 19, Tasneem Khokha, Managing Director of Growth Play joined LMA-MN over Zoom for “Forging Ahead: Hosting Events in a Post-Pandemic World.” During this program, we explored how to plan events in an ever-evolving world, execute relevant and timely events, and reinforce event best practices …

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Annual Conference Recap: Minnesota Members Share Takeaways from LMA22

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Earlier this spring, in March, LMA Members converged on Vegas for LMA 22 Stretch Beyond, Together. This year’s annual conference brought many legal marketers together to receive content from the industry speakers, panelists, and partners. In lieu of LMA-Minnesota’s live recap program this year we’ve asked two local members to share the insights that they …

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Minnesota Program Recap: What is ESG? Why Law Firms Should Care!

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In celebration of Earth Day 2022, the Minnesota Local Group hosted an educational program about Environmental Social Governance (ESG). On April 20, 2022, Pamela Cone, CEO & Founder of Amity Advisory, walked us through ESG and discussed the important role it’s taking in law firm business. What is ESG? ESG is comprised of many parts …

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Program Recap: St. Louis featured Megan Braverman from Berbay Marketing & Public Relations and shared her expert opinion on how to leverage and maximize media placements

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How do legal marketers help their firms really leverage and maximize media placements? What’s considered “standard”, and then what is “advanced”? The St. Louis group set this conversation up well to let Megan run with this topic… On May 20, Megan Braverman from Berbay Marketing & Public Relations shared her unique perspective on how to …

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