Mercedes Smith

Mercedes Smith is the 2023 Chair of LMA Minnesota. As the Marketing Technology Manager at Fish & Richardson P.C. she manages the marketing team and department technology stack. Working with attorneys to strategically use digital channels for marketing and business development activities.

Minnesota Program Recap: Building an Experience Database – Identifying Existing Data

Authored by: Levi Wick, LMA Minnesota Communications Director The Minnesota Local Group hosted an education program focusing on building an experience database and identifying existing data. On May 4, 2023, Laura Toledo, Chief Communications Architect at EM Dash Consulting, shared some best practices, showed how get started on identifying data, and walked us through ways […]

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Minnesota Program Recap: Forging Ahead: Making the Most of Events in a Post-Pandemic World with GrowthPlay

Authored by: McKenna Taylor, LMA Minnesota Programming Director On Thursday, May 19, Tasneem Khokha, Managing Director of Growth Play joined LMA-MN over Zoom for “Forging Ahead: Hosting Events in a Post-Pandemic World.” During this program, we explored how to plan events in an ever-evolving world, execute relevant and timely events, and reinforce event best practices

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Annual Conference Recap: Minnesota Members Share Takeaways from LMA22

Earlier this spring, in March, LMA Members converged on Vegas for LMA 22 Stretch Beyond, Together. This year’s annual conference brought many legal marketers together to receive content from the industry speakers, panelists, and partners. In lieu of LMA-Minnesota’s live recap program this year we’ve asked two local members to share the insights that they

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